Porsche is a German car manufacturer based in the Zuffenhausen district of Stuttgart. The first version of the logo was born almost randomly.
Max Hoffmann, an American entrepreneur who imported cars into the US, was in fact annoyed by the fact that the brand was not recognizable, and convinced Ferdinand Anton Porsche to create one: on a napkin a shield with the emblem of the city of Stuttgart was designed, with a horse and branches of Ulrico’s deer horns. Since then only a few reinterpretations have led to the emblem that we all know.
Among the series produced by the brand, the following are worth to be mentioned: the 718 series (Boxster, T, Cayman, GTS), the 911 Carrera S series and the Panamera (Sport Turismo, Executive, E-Hybrid). The 911 GT3, the 911 Speedster and the Macan and Cayenne are also iconic.